Oct 30, 2016
Social media plans are important for any business, brand, or personality. It's good to have a goal or plan for your business. Social media companies are fickle and they change all the time. It's a good strategy to be on more than one social network. However, not being on every social network. The biggest reason for this is any of these sites can shut down. They can pivot and do something different. There is no guarantee that the platform will not change or be there for a long time. It is unknowable. However, the site you can control is your own website. This is your best asset and something you need. Your website is the place you call home. Treat your home well.
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It's important to have a diverse social media plan.
The problem with Vine is Twitter did not support it well.
It's wise to observe what these social networks are doing.
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